<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title><![CDATA[Vietnam National Brand - A special site of Nhan Dan Newspaper - News - RSS Feed]]></title><description><![CDATA[]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/news.htm]]></link><language>vi-vn</language><copyright>thuonghieuquocgia.nhandan.vn/en</copyright><lastBuildDate>Sat, 17 Oct 2026 00:45:15 GMT+7</lastBuildDate><docs>https://thuonghieuquocgia.nhandan.vn/en</docs><generator>thuonghieuquocgia.nhandan.vn/en</generator><ttl>20</ttl><item><title><![CDATA[Building products according to national criteria: The platform to elevate the Viet Nam National Brand]]></title><description><![CDATA[The national brand is not only a recognized title but is gradually becoming a 'measure' for quality, innovation capacity, and competitiveness of Vietnamese enterprises. Behind each product bearing the National Brand symbol is a whole process of mindset transformation, criteria standardization, and thorough investment, aiming towards sustainable values.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/building-products-according-to-national-criteria-the-platform-to-elevate-the-viet-nam-national-brand-248956521.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-kxy6nhuhczuz2kmhizfb3ogi5clqobtm2dfbtxefs6js9wf-rh1zqz-ta0xwpqfopihmsfnw8k7bdzlkq-w/screenshot-2026-04-14-wwwww.png" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:49:00 GMT+7</pubDate></item><item><title><![CDATA[PlasmaMed - The hallmark of a National Brand product from the aspiration to master biomedical technology]]></title><description><![CDATA[In the context of Viet Nam's healthcare sector facing the demand for technological innovation and improving treatment quality, the emergence of 'Make in Viet Nam' products with high scientific content not only contributes to improving healthcare efficiency but also affirms the research capacity and technology mastery of domestic enterprises.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/plasmamed-the-hallmark-of-a-national-brand-product-from-the-aspiration-to-master-biomedical-technology-248958846.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-ohvffb84no8pqwbtjp3hjfuxdghxpa0e9m2ihxor3kn8qrqvprjket7pajz1qlw4ppgbt0wfssdmuap90804udcobcumgehwz5mmyo30gfy/z7777775378450-dcdc9f62dc91431ad966e2a4887842ad.jpg" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:47:00 GMT+7</pubDate></item><item><title><![CDATA[Steel and paper enterprises overcome cost pressure, persist in maintaining production rhythm]]></title><description><![CDATA[In the context of rising input costs and signs of slowing market demand, steel and paper enterprises are still striving to maintain production activities, contributing to stabilizing supply and demand in the first quarter of 2026.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/steel-and-paper-enterprises-overcome-cost-pressure-persist-in-maintaining-production-rhythm-248955197.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-pexcizj4w9kcxztzmymyb99eiwk910cnf665vlmjthkg7vgyult70vo36t-dg/vnsteel.png" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:45:00 GMT+7</pubDate></item><item><title><![CDATA[Vinamilk launches Vietnam Rising Milk Fund 2025 on the occasion of the 50th anniversary of national reunification]]></title><description><![CDATA[Joining the whole country in celebrating the 50th anniversary of the Southern Liberation Day and national reunification, Vinamilk and the Vietnam Rising Milk Fund have donated 500,000 milk boxes to 11,000 disadvantaged children. The 18th year of the milk fund was launched in Ho Chi Minh City right before the country's major event.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/vinamilk-launches-vietnam-rising-milk-fund-2025-on-the-occasion-of-the-50th-anniversary-of-national-reunification-248874546.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-giviwbemjhywh6ssuovawautin0t1mt5eblduoayqkiwmmgy2f6zicgiong-vywoomdwnwyqikkrczdn0qog/anh-1-3-5548-8131.jpg" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:44:00 GMT+7</pubDate></item><item><title><![CDATA[Promoting value and reputation of the Viet Nam National Brand]]></title><description><![CDATA[Over the past 23 years, the Viet Nam National Brand Programme has affirmed its important role in raising awareness throughout society, particularly among the business community, of the role of branding in production, business and international integration. ]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/promoting-value-and-reputation-of-the-viet-nam-national-brand-248261014171754146.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/247946385726259200/2026/10/14/thqg-1-17919724532341272975469-0-61-1439-2363-crop-1791972662385976966682.png" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:38:00 GMT+7</pubDate></item><item><title><![CDATA[Vietnam Airlines navigates global market volatility, eyeing double-digit growth in 2026]]></title><description><![CDATA[Vietnam Airlines Corporation has recently released its 2025 consolidated financial statements, along with updates on its operations in the first quarter of 2026 and its management direction amid complex developments in the international market, especially the impact of the conflict in the Middle East. The airline aims to maintain double-digit growth momentum this year.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/vietnam-airlines-navigates-global-market-volatility-eyeing-double-digit-growth-in-2026-248261014175959025.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/247946385726259200/2026/10/14/thqg-5-1791975540510153693488-81-0-1331-2000-crop-1791975552746101161693.png" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:37:00 GMT+7</pubDate></item><item><title><![CDATA[Vietnamese brands scale new heights and cement global standing]]></title><description><![CDATA[A total of 499 products from 227 enterprises will be recognised at the award ceremony of the 10th Viet Nam National Brand Programme. Behind these figures are stories of quality, innovation, competitiveness and the journey to take Vietnamese value further afield. Together with the Ministry of Industry and Trade, Nhan Dan Newspaper is contributing another information platform where these stories can be recognised, connected and shared more widely.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/vietnamese-brands-scale-new-heights-and-cement-global-standing-248261015182129331.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/247946385726259200/2026/10/15/g-vua-co-quyet-dinh-cong-nhan-499-san-pham-cua-227-doanh-nghiep-la-san-pham-dat-thuong-1789208977-1-17920615754251591435606-0-101-562-1000-crop-1792064049721128223481.jpg" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 21:36:00 GMT+7</pubDate></item><item><title><![CDATA[Viglacera sets revenue target of 15,300 billion VND in 2026]]></title><description><![CDATA[Viglacera Corporation has just published documents for the 2026 Annual General Meeting of Shareholders, expected to be held on April 25 in Hanoi, with a business plan clearly showing the growth orientation of revenue alongside cautious profit management.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/viglacera-sets-revenue-target-of-15300-billion-vnd-in-2026-248954059.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-kdaqooyhdcpm8y1dshlust2stsgtuaof5q-pnkcbvgowlnp4wkq-x9o8c-yx2phwg/viglacera-5126.jpg" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 17:28:00 GMT+7</pubDate></item><item><title><![CDATA[Technology and digital data harnessed to boost trade promotion and national branding]]></title><description><![CDATA[As part of the 10th Viet Nam National Brand Programme Announcement Ceremony, organised by the Ministry of Industry and Trade at the My Dinh National Convention Centre on October 16, Nhan Dan Newspaper, in coordination with the Ministry, will launch a revamped interface for its National Brand special page (thuonghieuquocgia.nhandan.vn).]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/technology-and-digital-data-harnessed-to-boost-trade-promotion-and-national-branding-248261014165404889.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/247946385726259200/2026/10/14/thqg-17919710727051334600814-0-245-1293-2314-crop-1791971611444527232641.png" length="0" type="image/jpeg" /><author>null</author><pubDate>Thu, 15 Oct 2026 17:26:00 GMT+7</pubDate></item><item><title><![CDATA[Spreading brand value: The role of journalism in elevating National Brand]]></title><description><![CDATA[In the process of deep integration, the brand increasingly affirms its role as a strategic asset of enterprises, as well as a measure of the economy's competitiveness. For Vietnamese brands to reach far, not only internal strength from enterprises is needed but also the accompaniment, leadership, and dissemination of key journalistic agencies.]]></description><link><![CDATA[https://thuonghieuquocgia.nhandan.vn/en/spreading-brand-value-the-role-of-journalism-in-elevating-national-brand-248957230.htm]]></link><enclosure url="https://thuonghieuquocgia.mediacdn.vn/thumb_w/1200/images/ivczyovhrogqko00fqhl-cvtoaaszb-bwwjr7b1i3jgmfwfe1rfaxpbk0emzpfyg1jvqgdf1dt9w7jr553yig/1055813420562889229.jpg" length="0" type="image/jpeg" /><pubDate>Thu, 15 Oct 2026 17:21:00 GMT+7</pubDate></item></channel></rss>